I have changed my mind about Medium, the service created by the Twitter founders Evan Williams and Biz Stone in 2012. Initially I was concerned about the startup’s effort to centralize content and how that would weaken the distributed publishing structure that made the web such a great place. 2 years ago I wrote:
“Nobody could be interested in a scenario in which all non-paid-for content is appearing first and foremost on Medium. A centralized approach like this means that one entity is in full control over who gets to publish what and how it is being monetized. Also, a centralized approach introduces a single point of failure. If Medium’s servers crash, all the content would be unavailable”
A lot has happened since then. Among other things, at least for me, existing social media platforms have lost most of their appeal. Especially Twitter became unbearable, and I am far from the only one who has come to this conclusion. Just read the comments here (and this article).
The reasons why Twitter turned from an exciting tool for networking and access to valuable information into a toxic, polarizing and frustrating time-sink are multifaceted. Based on my long-term observation, one of its core weaknesses is its brevity. In a time of mounting global complexity, a service that due to its limitation to 140 characters acts as an outlet for impulses, emotions and binary, one-dimensional simplifications is the worst that can happen. Continue Reading